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In this book, Rashmi Bansal, herself an alumnus of IIMA, describes how twenty- five alumni of the Institute chose the path less trodden and successfully built new . “I used to read books lots of books. I realised I need to recruit. 'A-class' people – who think differently and who are smarter than me.” One of the smartest. Editorial Reviews. About the Author. Rashmi Bansal writer entrepreneur and youth expert. Want to know our Editors' picks for the best books of the month?.

Rashmi Bansal Books Pdf

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where can i download a pdf of this book? .. Connect the Dots- by Rashmi Bansal- This is the third Book first- Stay Hungry Stay Foolish, Second I have a Dream. Rashmi Bansal has 34 books on Goodreads with ratings. Rashmi Bansal's most popular book is Stay Hungry Stay Foolish. Nithamum Un Ninaivil - Free download as PDF File .pdf) or read online Connect The Dots: Rashmi Bansal: yazik.info: Books.

A short and to-the-point book, it contains 96 pages and everything is to the point, which makes it more interesting. This is an international bestseller by Dr. Spencer Johnson. This book will show you, How you can anticipate, adapt, enjoy and deal with the change. The story takes less than an hour to read, but its unique insights can last for a life time. Spencer Johnson 9. Written by Dr. Joseph Murphy, this book helps you understand the power of your Sub-conscious mind, a power which we all have but are unaware of.

This book will guide you in using that power for bringing happiness, improving your health, bringing more power, wealth, joy etc. According to Dr. Murphy, one of the main reasons that you don't succeed at achieving certain goals is because you haven't accepted in your subconscious that you are capable of that achievement.

The moment your subconscious accepts that, it brings a powerful forces which helps you in overcoming obstacles. This is a must read book for all entrepreneurs and others. The thing which was common in all of them was the Passion to succeed. This book is truly inspiring and proves that even if you don't have fancy qualifications, you can still achieve your dream with passion. It was a good business but we somehow got more excited by the projects story. Soap ka colour, toothpaste ka taste - that kind of thing.

But to get into land, FIPB, industrial policy, civil engineering, machinery clearances, import licenses - the value chain seemed far more exciting and interesting. Money is a by-product. Business growth, turnover, bottomline is a by product of what your heart and head want you to do. So if you follow that, money will follow.

Woh Gandhi waali baat hai. Unless it's a stupid idea! The switch to projects happened easily and naturally for Feedback, there was no real sacrifice involved. Word spread and work flowed in. Then a state government heard about Feedback. So by the mid nineties, we got into industrial parks from factories.

The plan is to ramp up to 5, in the next years. But surely there must have been some bumps on this road? Some tipping point? And that happened because of a meeting with Mr Deepak Parekh. And he, in many senses, has been a mentor for me, personally, as well as for the company. But it doesn't force you to work for anybody else. It's an education degree, that's all.

These are the two biggest shareholders and the chairman is common - Deepak Parekh. And he took a lot of interest in Feedback, guided the company, suggested it should go for private equity.

One piece of advice from him which Feedback took was: And it wasn't so fashionable back then either. Factory banaa rahe the. But is it necessary to vacate an existing space to capture a new one? Don't many companies somehow manage both? Well, many do but Feedback has always just moved from one thing to the next. We are putting up 5, kms of roads and SEZs, even hospitals.

We do advisory but our biggest volume business now is engineering. We have engineers and we do everything from fundamental engineering and designing to construction, supervision and project management.

Consulting comes easy to MBAs, but hardcore engineering and execution of mega projects is a whole different cup of coffee. How did that happen? The company was called HSS Integrated. Basically, they brought in pre-qualification, or PQ, and in a few years Feedback bought them out. The question is which came first, the chicken or the egg? The infrastructure position or the JV? There is something called destiny also that comes into play.

Of course, one has to be a little opportunistic.

We didn't think that much. With 5, kilometers of roads, bridges and industrial parks to its credit. Is that a conscious choice? We don't require brand equity more than that. I can't even handle the traffic today - my order books are bursting. Increase market penetration, market share, market size in existing lines of business. But it wasn't a smooth ride all the way. There was, in fact, a point when the company almost shut down.

We had negative cash flows. And Parekh lowered a lifeline. Some divisions were shut, people were asked to leave. Also the transition from advisory to infrastructure was not taken very kindly by some of the senior management. To cut a long story short, three times in its history, for reasons of bad business planning, or wrong decisions, Feedback came close to liquidation.

If some friends or institutional assistance had not bailed the company out, put in money without any security or collateral, purely on faith Feedback would have been history. The financial debt is cleared, we are debt-free today, but it is a very humbling experience.

But if you are honest to your purpose, you've never cheated anybody and you show clear focus, commitment, there are people in society who will go out of their way to back you.

Of course, there were hard decisions but always a sense of fair play. Sab ka salary kaata. Each time the mistake was a different one? Then at one point we got tempted to think we could be developers. So we took a license to develop a acre township, put a lot of time and effort behind it and then realised that we were inadequately capitalised. Everybody can't do everything. And we realised that it was not in our DNA to be a developer. Each time it was tough. But once you come out of it, you are stronger.

But every entrepreneur I meet scoffs at the idea. At most the partners would lose the Rs. A reasonable amount in those days but well worth it.

There was no livelihood risk - jobs would always be available. And a year blip in your early 20s would hardly mean losing the rat race. We just decided to be thick skinned about it. I am more than my visiting card or salary slip. There was excessive hype and glamour about multinationals but I just never got what's so great about selling Dreamflower talc in rural India.

I care a damn! And that applies to just about anything. Joh karna hai tumhe zindagi mein, woh karo. If your inner voice says you really love the rat race and can be great in the rat race, please do it.

Just don't attach any value systems to it. Many of my batchmates have made great careers for themselves, built great brand equity, done well as global managers. If your inner voice says, that's my route, go for it! If your inner voice says, my route is social entrepreneurship, do it. If your inner voice says, I want to be an author, journalist, write books, please do it!

And look at the brand equity that he has today. What I find is many people hear that inner voice but just don't have the conviction to act upon it.

Don't get too concerned about peer pressure. You may be successful, you may be unsuccessful, but in the philosophical market, what is success and what is failure? I don't want to put a premium on entrepreneurship. It's not a fad or fashion to follow. So my only piece of advice is find purpose, means will follow. Life's journey will take you wherever it is. Don't worry about the fruits. Woh Geeta wali baat hai - nishkaam karmayoga - duty without desire But be prepared to stick it out.

Remember Narayana Murthy's quote: That is the story of Mastek. Mastek may not be the biggest Indian IT company in terms of size or scale, but it is certainly one with a lesson for many an entrepreneur wanting to start a company with his college buddies. More than friends getting together though, it is friends staying together for 25 years that is intriguing. Because partnerships which endure are such a rare thing in today's world! Many a dream is born on an IIM campus, only to die out when faced with the real world.

However Ashank, Ketan and Sundar kept that dream alive and made it happen. What's more they did this in an era when it took, on average, 15 years to get a telephone connection.

And you could start an IT company, but forget about owning a PC. But life in the Doordarshan era was kinder and gentler. There was less pressure to perform, and leeway to make some mistakes.

The team was young and flexible, and figured out a way. And they had patience, which is another commodity in short supply today! I may not have managed to smuggle out anything of value to customs, but two hours with Ashank left me feeling richer for the experience.

Yet he had the keeda of entrepreneurship somewhere, at the back of his mind. This was in the year There are always stories about how rock bands get formed. And it's the same with companies. How do the founders actually come together? Usually they are classmates, colleagues or old friends.

The group would sit and discuss what kind of venture they could take up after passing out. So inspiration, advice, contacts, all that happened in IIMA.

Their interest in the project indicated to the team that they were on the right track. Of course, there was this feeling that it's fine to plan but once you get a job, once you get married, all this will be over. Yet somehow they managed to keep the spark alive.

Ashank's employer, Godrej, offered the advantage of a house. So the friends literally 'stayed together'. The flatmates spent most nights chatting away till 2 am, discussing their business plans. But finally they settled on IT because it required less investment, no manufacturing and also, it was a field they were comfortable with. The other big decision was to be based in Mumbai, for reasons of both head and heart.

But did Mastek actually see the full potential of IT? The way in which it would transform all our lives? Yes and no. But they did know IT was important to companies at a strategic level; software as a field would grow. By this time Ashank was married and so he was the last to quit, six months later. Mastek was born in Ghatkopar, where Ketan had a house.

The total investment was Rs 15, Business started coming in through friends and contacts. It was a classic management problem. Richardson Hindustan were manufacturers of Vicks. The dilemma they faced was whether to manufacture in advance and stock goods or produce just in time.

There were costs and benefits associated with each option. They're young and might have a fresh approach. I am very proud of that, although it is so small compared to our size as a company today. But I still feel good about it and in fact, I talk about that example when I address new recruits.

Luckily, Wasan was good at that. That first contract was worth Rs 30, and also fetched Mastek a bonus for completing the work ahead of time.

Like many other MBAs who take up entrepreneurship, Mastek capitalised on the intellectual capital of its founding team to get into the game. How you leverage this advantage and take the company to the next level is the crux of every success story. It was a 35 square foot office, but it was in the prestigious Mittal Towers.

The other problem was that there was no phone in Ghatkopar, it used to take 15 years to get a connection in those days! A jeweller friend agreed to take their calls, but he stopped when there were one too many! We did not have a computer for the first five years, can you imagine that? The business was executed at the customer's office, on their machines. Like all new businesses, it took time to stabilise.

We were not earning money At this point, friends and batchmates working for multinational companies were 'moving up in life' while the Mastek team was travelling second class.

So, once in a while, the thought of closing down and getting back to a job did come to mind. But what carried the team was two things - moral support from the family and the vision of building an institution.

Mastek had, in fact, started hiring people soon after it started operations. One of the important people who joined Mastek early on was Sudhakar. He was working with Rediffusion, a client of Mastek, and was so impressed with the young company that he asked to come on board as a partner.

Meanwhile one of the founders, Wasan, moved on. The PC had just been launched and Mastek was the only software company to advertise there. The company bagged orders from companies like Citibank and Hindustan Lever through its visibility at this event. So Mastek started getting some kind of traction in the market and somewhere, the IIM brand also helped.

You can see some longer period in terms of business. Some profit, or at least a breakeven. By year six, Mastek was in Dataquest magazine's list of top software companies in the domestic market. The company was ranked 6. We are not small now! Where to, from here? Ashank believes there is a difference in the trajectory followed by Mastek, compared to other software companies. It introduced both financial accounting and stock broking packages. Selling these packages, as well as custom made software, made for a sound business.

But it was clear that high growth would be possible only through exports. The question was, how does one crack the overseas market? In time some banks started giving credit against invoices. Neither did it have a family or friends network in the US.

In fact, it took 10 years. Ashank was the first person from Mastek to go abroad. It was a big thing; he recalls, all his colleagues came to drop him at the airport as he boarded the flight to Singapore! The bug was to do something different, to build complete solutions for the global markets.

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But the faith was well placed this time. Its shares were sold at a 60 rupee premium. Yet people had faith and invested. Mastek itself strongly believed in the domestic market. The company's approach was to build products and solutions which were IT based, launch successfully in India and then take them to the world market. It did not quite happen that way, but that was the operating philosophy. What happened was that the Indian market opened up to foreign software.

Well, that capital was not linked to the development of a particular product so the world did not come crashing down. There is a point in the life of a company when it just takes off. By the end of that year, the company was doing Rs crores. Exports were booming and so was the domestic market. Financially, life became comfortable, there was no everyday struggle or problems in paying the promoters a fair amount. This comfort is an important turning point in the life of an entrepreneur.

Ashank still recalls the book he would carry around, with details of how much money was to be collected and from whom. There was no finance available from banks for software, where there are no physical assets to pledge. The other strategy was to divide the project into many micro steps so that every delivery gets some money. In time, some banks started giving credit against invoices. The next phase from '95 to was one where the company focussed on exports. One of the partners, Sundar, practically settled in the US to make this happen.

Ketan and Sudhakar were busy building the software, the team and the organisation as a whole. You have to keep reinventing yourself. Ultimately all of us do what we do, because we like it. Yes, if you take a normal family life, ours was definitely not balanced I took my first holiday 15 years after starting Mastek!

Software exports became a larger cause and that helped the whole industry, including Mastek. No outside consultants were involved, it was all done by the founding team. Ashank was passionate about HR while Sudhakar and Ketan put into place the software development side of it. Take the appraisal system, for example.

It came into being in when the company was relatively young, with just people. In software development, this manifested in things like ISO Then came the very important concept of financial discipline. The idea being that an organisation has to run through systems and processes, in a predictable way, without human interference.

This showed lack of discipline. My programmer should be the project leader. He should automatically collect money because he is responsible for it. So we built those systems and processes as well as motivation and incentive for everyone to take charge of financing, cost. And of course, IT was put to good use to make it easy for all this to happen at the click of a button or two.

The top management could keep track of what was happening. Powered by strategy, systems and new markets to conquer, by the year , Mastek achieved a turnover of Rs crores with 1, employees on board. Mastek has consistently ranked among the top in the software industry. Of course, keeping one's place itself is a challenge because in IT, technology is ever changing.

However, Mastek was able to keep up with the times and the arrival of the internet, for example, impacted the company positively. As a solutions company, Mastek had built a lot of work in the internet domain much before any other Indian company, including a tool called JAAL. So the company did a lot of work for dotcom companies but, unfortunately, also lost a fair bit of money when most of these companies went down the tube in However, Ashank has no regrets.

In fact, he recalls, it was a conscious decision to stay away from Y2K work and focus on the internet and new technologies which were more challenging. The point is, the bar keeps moving and you have to move with it. Technologies change, customer requirements change and your old software gets obsolete in no time. The other challenge was handling many different things. As the Indian market for software was relatively small, it made sense for Mastek to keep its fingers in many pies to stay profitable.

However, once you enter the global arena, it's a much bigger market. There you can focus and be number one in a specific area.

So, there is less turbulence in what you do. When you are small, you have to do 20 different things. Smallness adds to the complexity of operations. The company was trying to figure out what worked best for it. With time there came focus but the question is who decides what to focus on? There is sometimes a fight Sometimes we agree to disagree. All that happens, but if you trust each other, a consensus emerges. Of course, Ashank reflects, they may have been lucky.

The partners had spent close to four years living together, on campus and sharing a flat, and knew that they would be able to work together. In insurance, for example, the company has built a package and the Gartner Group has given Mastek a ranking as one of the promising companies in this space. Further, Mastek's core strength lay in systems integration and large projects, so that was the positioning the company adopted. Ashank is especially proud of this project, not only for its size but its impact on the lives of six million people.

All went as planned and it was a feather in both Mastek and Brand India's cap.

Of course, all this effort to focus and consolidate involved considerable heartburn. Many projects were scaled down, some were discontinued. Several employees felt disheartened and left the company.


As with all export oriented companies, growth slowed down. At the same time the company was also re- engineering itself, adding to the complexity. But there was one silver lining through these clouds. Mastek entered into a joint venture with Deloitte Consulting, which brought some more experience and more focus in the company.

A strong management team was in place and CMM assessment also happened in the year So what I am saying is, more importantly, we had built an institution, an organisation which has vision and values. Although the vision was a little fuzzy, it all worked very fine.

In time, focus got clarified, there was a sense of stability, sense of financial discipline came and now, there is financial muscle as well. But that has happened only in the last years. And it has not been raised through a public issue or ADR, the company has not gone back to shareholders after All the money was self-generated.

Another important area where Mastek scores is corporate governance.

Books to Read for entrepreneurs

People do not question integrity, character, trust on the numbers that the company publishes. Investing time and effort in building investor relations is always a good idea.

Of course, at every level and every size, requirements change and you do what you need to. Because there was no competition for money, our stock markets were not so mature, our analyst community didn't know what it is. So we had to meet the challenge. It celebrated 25 years in the software business with considerable fanfare last year.

No doubt a great achievement but one cannot help comparing it with some other names in the software business! So the buck stops at you. So to that extent, there is a difference between an executive and the owner.

Mastek on the other hand did not climb on board the Y2K bandwagon at all. And that DNA has to manifest.

Connect The Dots - Audio Book

So that is why I say again and again, Mastek is a story still unfolding. Together we will be larger. Whatever we want to do, we will do it ourselves. And I don't think that was a wrong decision. This is an organisation set up by IIT Bombay which mentors and incubates young companies.

You have some support. You simply go out there and make it happen. You require a team which feels a trust for each other. And which is willing to designate one of them as a leader. Not based on shareholding alone but respect, trust and competence because that is self sustaining. There is no one formula but I would say yes, get years of experience - learn at somebody's cost if I may use the word.

Get a bit of a feel, bit of financial stability, some savings. After all, venture capital is there but you need your own money too. But don't wait too long. Everyone does not need to build a crore or 1, crore company. Small vs big vs superbig is a choice that an entrepreneur makes himself or herself depending upon the ambitions, values and what he likes doing. Don't just think about it, don't just wish for it, jump into it and do it, if you are really serious.

Once you get into it, go all out, never look at quitting as an option. Remember that if the startup fails, it is your idea that failed, not you 4. Great companies are created by great people. There is very little any one individual can achieve alone. We started implementing many practices way ahead of our size.

His stores, Subhiksha, are at every street corner but the man himself is a mystery. One reads his name in the papers every now and then but never have I come across any details. The reports are always about the new Subhiksha stores being opened. Which he denies, each time. Those questions, and more, were answered when I met R Subramanian at his sales office in middle class Matunga. It's a smallish space on the first floor of a residential building, right opposite Ruia college - a functional office, with a lot of people and activity.

There is a buzz in the air, a sense of the heat and dust of the marketplace. Subramanian, or RS as he prefers to be called, is also warm and expansive. He apologises profusely for being 15 minutes late. We settle into the conference room and begin our chat. And that is clear not just from the act of starting an enterprise, but decisions taken through the course of her or his life. The only child of a bank officer, the expected career path for bright young kids in the family was IIT, followed by study abroad.

RS was a bit different.

In the first year of the course he was very clear about wanting to do marketing, and even the company he wanted to join. He decided to join Citi Investment Banking instead. Fifteen days at Citibank, and RS realised that if he stuck on there, he would never be able to do something of his own in life. He had in fact joined early, right after convocation in April. By the time his batchmates joined in June, RS had left!

The first few days in your job, right out of campus, are always filled with angst. Am I in the right place? Is there anything challenging for me to do here? Will I just be hanging around doing this work far beneath my capabilities… forever? Why aren't you doing something smarter? Not very typical for a BTech in electronics.

Then, he recalls following a lifestyle at IIM campus different from everybody else. I used to go off to sleep at 8. So that was the end of the Citibank phase of life.

It was a sick unit. RS had met the chairman and owner of the company for a marketing project. But the man could not be reached, he was on holiday. It was a large company, a typical consumer products manufacturing company. There was manufacturing, marketing, download and loads of people in each department.

Four different factories, , employees in all. The company was hugely loss making, a BIFR case. The trouble had started with the entry of Japanese bikes which were lighter, cheaper and fuel efficient.

No one wanted to download an Enfield anymore. I learnt everything about life in business working in that company. Then there was a project which involved planning the entire download operations, followed by production planning.

Operationally, it's a very challenging business, the pain factor is very high. But the pain factor is also what we love so much.


That's what makes it so difficult for competition to come in very easily. Macro level stuff mostly. I don't know how good a job I did, but I learnt a lot. Eventually, Enfield was taken over by Greaves Eicher. Mr Viswanathan made decent money. To move high court of karnataka for stay order on minimum wage notification covering 20 minimum wage notification 8 Replies 1 Files. Entitlement - any category wise management grade entitlement related hotel stay in metropolitan cities?

Employee bond - format which binds the employee to stay with company for at least years? Can an employee's family spouse and minor children stay in the factory premises? Development on stay order on minimum wages for engineering industry? Rashmi Ahluwalia. Stay Interview. This Discussion Thread Started:That's when she realised how difficult it is for a new author to get noticed. Once you get into it, go all out, never look at quitting as an option.

Increase market penetration, market share, market size in existing lines of business.

Worth 95 bucks! Word Wise: Not Enabled Word Wise: This book is full of micro finance businesses and samaj seva Connect the dots is much more better than this.